Churn Modeling

Build customer scenarios and predict churn probability. Adjust customer attributes to see how they impact retention and lifetime value.

Modeling
Advanced
Customer Profile
12

How long the customer has been subscribed

65 $

Monthly subscription cost

2

Number of support requests

500

Average monthly product usage

Contract commitment length

Customer has multiple products/services

Churn Risk Assessment
Probability gauge and contributing factors
35%MEDIUM RISK0%100%

Top Contributing Factors

Tenure27.1%
Contract Type15.7%
Payment Method8.5%

What this means

This customer has a moderate risk of churning. Consider proactive outreach and engagement campaigns to improve retention.

Churn Analysis
Model predictions based on customer profile
Churn Probability
35.4%
MEDIUM risk
Customer Lifetime Value
$1,201
Expected revenue over lifetime
Est. Months to Churn
34
Expected customer lifetime
Risk Level
Medium
Monitor closely

Top Contributing Factors

1. Tenure27.1% impact
2. Contract Type15.7% impact
3. Payment Method8.5% impact